
Lab Beats engine
A beat machine that writes its loops in your browser. It drives the record deck in the corner of the lab and makes the robot nod along.

94ARTS Design Lab
A creative lab that turns wild ideas
into immersive digital experiences,
brands, products and worlds.
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Lab Beats 001
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The vault
Brand worlds, digital products and immersive experiences, built in the lab and shipped into the wild.
8 projects shown
The lab
Before an idea meets a brief, it gets built here. Some become tools, some become worlds, and all of them are playable.

A beat machine that writes its loops in your browser. It drives the record deck in the corner of the lab and makes the robot nod along.

Pressure, overspray and drips, tuned until it feels like a real can. Built for the playground wall and our mural previews.

A wireframe globe that sorts our work by discipline. Drag it to spin, then pick a tag to open that part of the vault.

Every character, island and prop in the lab is cut out live in the browser, so each layer can float, breathe and react on its own.
The playground
Pick a can, hold and drag to paint. Linger and the paint starts to drip. Save your piece when it is done.
Hold and drag to spray
The studio
94ARTS is a creative lab for ideas that refuse to stay flat. We design brand worlds, digital products and immersive experiences, then build them with the same hands that sketched them.
Street art taught us to be bold and fast. Product work taught us to be precise. Every project gets both.
We start loud. Sketches, sound, references and wild what-ifs until one idea refuses to sit still.
The idea gets a body: characters, type, colour and motion that only belong to you.
We build it for real, from playable sites to installations, and tune every interaction by hand.
Launch is a starting line. We keep the world growing with drops, tools and new rooms.